My Mini Moos

Here's a set of mini moo business cards I designed for myself thanks to winning them on web design shock. I got inspired by this set that uses quotes from Seth Godin's books, and so I put together quotes from designers I admire. The cards came out nice, only thing I would do different is to make the front text legible. As of now it's really small and you can barely read it... didn't realize just how mini the mini cards are.

JPC - Noooooooo!

Good going JC Penney. Here's their ad campaign announcing a new system to hit their stores. People apparently freaked out about it, but I just love it. It shakes the established system, setting grounds for a totally new look and feel.

Branding = the Gut Feeling

The Brand Gap

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I'm in the process of creating a brand for a design studio and really want to get the core of what makes a brand stand out. The top 3 tips I got from this slideshow:
1. Make your co. so good that people will feel it in their gut.
2. Develop a personality that's true to who you really are.
3. Focus on a niche - don't be everything and everywhere.